KKP®, the commercial focus printing division of Kwik Kopy®, required a cohesive and impactful brand identity to communicate its value to customers effectively. I designed and implemented key branding elements such as posters, signage, window perforations, vehicle graphics, stationery, postcards, tri-fold brochures, and banners.
Each design was carefully crafted to create a unified visual language that reflected the brand’s professionalism, innovation, and dedication to quality. These branding solutions enhanced customer engagement, strengthened brand recognition, and ensured consistency across all platforms and touchpoints.
To establish a strong and consistent brand identity, I collaborated closely with corporate leadership to create the KKP® Branding Guide. This comprehensive resource outlined key standards for logo usage, typography, color schemes, photography, and brand voice, ensuring alignment across all marketing materials and communications.
I was responsible for designing the guide’s layout, developing its graphics, and authoring its copy. The branding guide served as an essential tool for franchisees and partners, streamlining design processes and maintaining the integrity of KKP®’s visual identity.
You can view the complete KKP® Branding Guide below. It showcases the detailed approach and strategic design work that brought this project to life.
The KKP® Branding Guide defined a cohesive visual identity with detailed guidelines for logo usage, typography, color schemes, and photography style, ensuring a professional brand image across all materials.
This guide provided teams with practical tools to create consistent, high-quality marketing assets, empowering them to represent the brand with confidence and clarity.
By standardizing brand touchpoints, the guide reinforced KKP®’s market presence, strengthened brand recognition, and supported effective communication across print and digital platforms.
Blending creative design with technical precision, my portfolio spans dynamic branding, technical graphics, proposal layouts, and marketing materials. Each project reflects a commitment to delivering clear, impactful communication. Explore my work to see how I bring complex concepts to life.
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