home • Layout design • Construction Pocket Catalog
As part of an initiative to break into the small construction machinery market, I designed the Small Scale Construction Machinery Pocket Catalog as a critical piece of marketing collateral. This pocket catalog specifically showcases small, light-duty construction implements to equipment dealers and rental organizations. It embodies the latest General Implement Distributors® branding, ensuring seamless alignment with our broader marketing strategy. Modeled after the layout of the larger Equipment Catalog, this pocket-sized version features the same intuitive QR code system, providing easy access to detailed product information on the go. Despite its compact size, it delivers a comprehensive overview of our offerings in a convenient and highly effective format for field use.
From detailed proposal layouts to large-scale catalogs and dynamic branding assets, I focus on blending creativity with functionality, ensuring each piece serves its purpose effectively. I invite you to explore my portfolio and discover the breadth of projects I’ve been proud to bring to life.
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